Tuesday, February 16, 2010

Another Photoshop Project

For my CapComm class (last class in my major) we are given an actual client to generate for them a integrated marketing campaign for whatever goals or objectives in which they have set forth. Our groups client is Jumpstart which is a program of Americorps.

Jumpstart partners college aged volunteers and pre-K students for a full school year and reinforces early literature practices, and help mold young teachers. Every year Jumpstart hosts an event called JUMPSTART FOR A DAY. The goal of JFAD is to garner volunteers and possible stake-holders to see how an average Jumpstart session takes place.

It is our responsibility as an advertising/public relations "firm" is to make JFAD more successful than previous years. We have come up with a few ideas to raise the awareness on and off campus, specifically with the theme "IF YOU HAD ONE DAY".

I took two pictures of children of the pre-kindergarten age and used photoshop to edit them to give the appearance of advertisements...tell me what you think

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